KARK, KNWA, Hogville.net Announce Partnership for Razorback Coverage
By:
Updated: June 9, 2011
Nexstar Broadcasting Senior Vice President and KARK-TV General Manager Rick Rogala says, "We know how important the Razorbacks are to Arkansans and we know how passionate the fans here can be about our team. That's why we want to offer them something they can't get anywhere else. Hogville.net and Razorback Nation are the perfect fit. We are truly thrilled and excited about this partnership and hope that Razorback fans will experience everything that Razorback Nation has to offer."
While the site will remain Hogville.net, users will also be able to access the site from KARK's ArkansasMatters.com and KNWA's NWAhomepage.com. A major benefit to Razorback fans through this partnership is the ability to interact with the Razorback Nation team through Hogville forums. Fans will have access to exclusive contests such as SEC brackets, available on Hogville.net and through Razorback Nation. The Razorback Nation team will also join Hogville Caf, a web radio show airing during the noon hour. Through this exclusive show, fans can interact with the Razorback Nation team and other special guests.
Nexstar Broadcasting Vice
President and KNWA-TV General Manager Mike Vaughn said, "The clear advantage to
this partnership is that Razorback fans are getting information straight from
the source here in Fayetteville. We have a staff completely dedicated to covering
Razorback sports all day long, they don't miss a beat. It makes perfect sense
to be part of the largest Razorback fan website around. We're all very excited
about it."
Owner/President of LRB
Sports Media and Hogville.net founder Lanny Beavers says, "I have so much
confidence in Channel 4 and Razorback
Nation. No other station can cover the Hogs like they can, the amount of
resources they have statewide is really impressive. With their power and
Hogville.net's popularity we think it will unite Hog fans all across the state."
Lanny Beavers is no stranger
when it comes to partnering with KARK and ArkansasMatters.com, in 2006 he
formed a partnership between KARK and FearlessFriday.com, a site completely
dedicated to high school football. "If this partnership is anything like
Fearless Friday, then Hog fans are in for a real treat because this is going to
be huge!" said Beavers.
Hogville.net is scheduled
for its upgrade on July 20, 2009 and will be linked to ArkansasMatters.com and NWAhomepage.com.
About Razorback Nation
Razorback Nation is a collaboration of KNWA in Fayetteville and its sister station KARK 4 in Little Rock. Razorback Nation has the largest dedicated staff in the entire state to cover the Hogs. Since its launch in 2005, the partnership has grown to become the leading authority on Arkansas Razorback sports, following the team both at home and on the road from football, basketball and baseball season to everything else. If the Hogs do it, the Razorback Nation brings fans the story first.
About KARK
KARK-TV, Channel 4 is the NBC network affiliate station serving the Little Rock television market and central Arkansas, owned by Nexstar Broadcasting Group. It is a sister station to the area's MyNetworkTV affiliate, KARZ, Channel 42. The stations are under the ownership of Nexstar Broadcasting. Its website is ArkansasMatters.com.
About KNWAKNWA-TV, Channel 51 is the NBC network affiliate station serving the Fayetteville/Fort Smith television market. It is a sister station to the area's Fox affiliate, KFTA-TV. The stations are under the ownership of Nexstar Broadcasting. Its website is NWAhomepage.com.
About Nexstar Broadcasting Group, Inc.Nexstar Broadcasting Group currently owns, operates, programs or provides sales and other services to 63 television stations in 34 markets in the states of Illinois, Indiana, Maryland, Missouri, Montana, Texas, Pennsylvania, Louisiana, Arkansas, Alabama, New York, Rhode Island, Utah and Florida. Nexstar's television station group includes affiliates of NBC, CBS, ABC, FOX, MyNetworkTV and The CW and reaches approximately 13 million viewers or approximately 11.5% of all U.S. television households.
