Time Will Begin A Women`s Magazine For Wal-Mart
By: Import User
Updated: January 7, 2009
Time Incorporated says it will begin selling a
monthly women`s magazine called All You in Wal-Mart Stores
beginning in September.
The magazine has been in the works for several months and is
aimed at reaching value-conscious American women.
All You eventually will be available nationally in other stores.
The magazine expects to debut with a guaranteed circulation of
500,000.
Isobel "Bella" Price is the editor of the new magazine.
Price says the magazine will talk to women as they really are
instead of telling them what they could do better. Price said the
articles will inspire readers with affordable, down-to-earth ideas
tested by real women.
Time`s other women`s titles include People, In Style, Real
Simple and Parenting.
